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CHALAYAN VR

360° video at Paris Fashion Week for Fall/Winter 2016

Overview

At Paris Fashion Week 2016, Swarovski and award-winning fashion designer Hussein Chalayan presented a unique collection based on themes of metamorphosis, progression, and power of culture.

Working with our close friends at Surround Vision, Apache captured the heart of the event in 360° video, from behind-the-scenes model prep to a VIP POV at the front of the runway.

Presented in 360° on YouTube and Facebook VR video, a bespoke Android and iPhone app for Google Cardboard and Samsung Gear VR was soon to follow.

"I’m excited about [VR] because it gives the viewer an experience removed from both space and time."

Hussein Chalayan

Take a look at some of our recent work...

All
intu: VR Winter Wonderland
intu: VR Winter Wonderland
Bringing VR to shoppers at intu Nottingham
Cartoon Network: Ben 10 Hero AR
Cartoon Network: Ben 10 Hero AR
Client name: Cartoon Network
Date: October 2016
Cartoon Network: Ben 10 Hero AR
Transform into one of four aliens
Zaxbys: Fanz of Flavor VR
Zaxbys: Fanz of Flavor VR
Client name: Zaxbys
Date: September 2016
Zaxbys: Fanz of Flavor VR
An innovative VR experience
Paramount: TMNT Tartaruga Run
Paramount: TMNT Tartaruga Run
Client name: Paramount
Date: May 2016
Paramount: TMNT Tartaruga Run
Steer the garbage truck and battle the foot clan